Hi there -
It's possible that I'm drinking too much espresso-that-I-thought-was-coffee, reading webpages about how to use my Moka Express, and traveling to Helvetica-saturated continents. But have you seen the awful redesign of the Tropicana brand?
I was shopping at Stop & Shop and almost missed the orange juice section because it looked like a blankish wall of... I don't know... industrial-grade biochemical products, or no frills dry milk, or signage for a Swedish hospital.
No! It's the Tropicana redesign! Enjoy it here. (@ underconsideration.com )
Don't even get me started on the Eurostile-ification of MA, the newest victim being the Capitol Theatre (following the Alfewife typography mishap, I guess).
Woah, who put the extra snobby in my espresso today?